How to Run a Competitor AI-Visibility Audit
See exactly where you stand against competitors in AI search — and find the gaps you can exploit this quarter.
Benchmark the field
Scan your top competitors with the same audit you use on yourself. Comparing scores and category gaps shows exactly where you can leapfrog them.
Find the exploitable gaps
Look for categories where everyone scores low — often llms.txt and structured data. Being first to fix a shared weakness is the fastest path to citations.
Check who AI cites today
Ask the major engines your category's key questions and note who's cited. That's your real competitive set in AI search.
Frequently asked questions
How do I audit a competitor's AI visibility?⌄
Run the same AI-visibility scan on their site, compare scores and category gaps, and check which sources AI cites for your shared key questions.
What gaps should I look for?⌄
Categories where competitors score low — often llms.txt and structured data — since being first to fix them wins citations fastest.
Can I scan any website?⌄
Yes. GeoPageScan works on any public URL, so you can benchmark competitors freely.